Released on: April 13, 2008, 9:03 pm

Press Release Author: BusinessSummaries.com

Industry: Management

Press Release Summary: BusinessSummaries.com releases its new business book summary
"Viral Change: The Alternative to Slow, Painful and Unsuccessful Management of
Change in Organizations", by Leandro Herrero.

Press Release Body: Miami, Florida, April 14, 2008-BusinessSummaries.com, one of the
leading e-commerce sites for business book summaries, today releases the abridged
version of one of the business bestsellers "Viral Change: The Alternative to Slow,
Painful and Unsuccessful Management of Change in Organizations", by Leandro Herrero.
This executive book summary is now accessible to subscribers in PDF, PDA,
Powerpoint, audio, video and Mindmap formats.

Many people have the idea that organizational change is a long, agonizing, drawn-out
process, and this is indeed true in many cases. However, it is also possible for
organizations to change rapidly and in small, incremental steps. Moreover, change
need be initiated neither by large groups of people and/or influential individuals;
positive change can come not only from the people on top, but can be effected by
just one person.

Viral Change is about how a small number of people can initiate a small set of
behaviors that could bring about sustainable change. Author Leandro Herrero once
again proves why people and their ways should be open to going beyond tried-and-true
solutions to overcome problems.

With the succinct and easy-to-read book summary of "Viral Change: The Alternative to
Slow, Painful and Unsuccessful Management of Change in Organizations", by Leandro
Herrero, busy executives can now learn new ideas and business strategies in minutes
through its different summary formats.

Every week, subscribers enjoy business book summaries of today's business
bestsellers in PDF, PDA, Powerpoint, audio, video and mindmap formats. The latest
versions of the book summaries are all available online upon subscription to
BusinessSummaries.com.


Web Site: http://www.BusinessSummaries.com

Contact Details: CONTACT INFORMATION:
Jojy Azurin
BusinessSummaries.com
1-877-358-4208
http://www.bizsum.com